11+ WRITING COACH

Privacy Policy

This Privacy Policy explains how 11 Plus Writing Coach collects, uses, and protects personal information when you visit our website or use our services.

Who we are

11 Plus Writing Coach provides parent-focused writing feedback and coaching tools for 11+ preparation. For privacy questions, contact us at [email protected].

Information we collect

We may collect the following categories of information:

  • Account details such as name, email address, and login credentials.
  • Child profile information you choose to add for writing support.
  • Writing submissions, feedback history, and coaching interactions.
  • Billing and subscription records where paid plans are used.
  • Technical information such as device, browser, IP address, and basic analytics events.
  • Support communications you send to us.

How we use your information

We use personal information to:

  • Provide and improve the service, including feedback, reporting, and account functionality.
  • Manage authentication, account security, and fraud prevention.
  • Process subscriptions, billing, and customer support requests.
  • Send essential service communications and policy updates.
  • Understand product usage trends and improve website performance.
  • Comply with legal obligations and enforce our terms.

Legal bases for processing

Where applicable under data protection law, we rely on one or more legal bases:

  • Performance of a contract when delivering requested services.
  • Legitimate interests such as service improvement, security, and abuse prevention.
  • Legal obligations, including financial and regulatory compliance.
  • Consent where required, for example for optional communications.

How we share information

We do not sell personal information. We may share data with trusted service providers that support:

  • Hosting, infrastructure, and analytics.
  • Authentication, database, and application services.
  • Payment processing and subscription management.
  • Email delivery and customer support tooling.

We may also disclose information if required by law or to protect the safety, rights, and integrity of users and our services.

Data retention

We retain information only for as long as needed to provide the service, meet legal obligations, resolve disputes, and enforce agreements. Retention periods vary by data type and operational needs.

Security

We use reasonable technical and organisational safeguards to protect personal information. No system is completely secure, so we cannot guarantee absolute security.

Children's data

Our service is designed for parent-led use. Parents or guardians are responsible for information submitted about children and should avoid sharing unnecessary personal details in writing content.

Your rights

Depending on your location, you may have rights to access, correct, delete, restrict, or object to processing of your personal information.

To make a request, contact [email protected]. We may need to verify your identity before completing a request.

Cookies and analytics

We use cookies or similar technologies for core functionality, service performance, and analytics. You can control cookie settings through your browser, but some features may not function correctly if certain cookies are disabled.

Changes to this policy

We may update this Privacy Policy from time to time. If changes are material, we will update the effective date and take reasonable steps to notify users through the website or service.

Contact us

If you have privacy-related questions, contact us at [email protected].